Close Menu
New York Daily News Online
    Facebook X (Twitter) Instagram Pinterest YouTube
    Facebook X (Twitter) Instagram YouTube TikTok
    New York Daily News OnlineNew York Daily News Online
    • Home
    • US News
    • Politics
    • Business
    • Technology
    • Science
    • Books
    • Film
    • Music
    • Television
    • LifeStyle
    • Contact
      • About
      • Amazon Disclaimer
      • DMCA / Copyrights Disclaimer
      • Privacy Policy
      • Terms and Conditions
    New York Daily News Online
    Home»Technology

    Mosseri confirms Instagram reduces video quality for posts that aren’t raking in views

    AdminBy AdminOctober 28, 2024 Technology
    Facebook Twitter Pinterest LinkedIn Tumblr Email Reddit
    Mosseri confirms Instagram reduces video quality for posts that aren’t raking in views

    In an AMA this weekend, Instagram head Adam Mosseri shared some insight into why some videos on the platform appear reduced in quality well after they’re posted, and it all boils down to performance. Responding to a question about old stories looking “blurry” in highlights, Mosseri said, “In general, we want to show the highest-quality video we can. But if something isn’t watched for a long time — because the vast majority of views are in the beginning — we will move to a lower quality video.” If the video later spikes in popularity again, “then we will re-render the higher quality video,” he said in the response, which was reposted by a Threads user (spotted by The Verge).

    Further elaborating in a follow-up reply, though, Mosseri added, “We bias to higher quality (more CPU intensive encoding and more expensive storage for bigger files) for creators who drive more views.” The comment has sparked concern from small creators in the replies who say it puts them at a disadvantage competing with others who have larger platforms. Meta has previously said it uses “different encoding configurations to process videos based on their popularity” as part of how it manages its computing resources.

    The performance system “works at an aggregate level,” Mosseri said, “not an individual viewer level… It’s not a binary theshhold [sic], but rather a sliding scale.” In response to one user who questioned its fairness for smaller creators, Mosseri said the quality shift “doesn’t seem to matter much” in practice as it “isn’t huge” and viewers appear to care more about video content over quality. “Quality seems to be much more important to the original creator, who is more likely to delete the video if it looks poor, than to their viewers,” he said. Understandably, not everyone seems convinced.

    Read the original article here

    Share. Facebook Twitter Pinterest LinkedIn Tumblr Email Reddit

    you might also be interested in...

    iOS 26 will fit CarPlay to better match the shape of your car’s screen

    Spotify, Discord, Snapchat and more were down for hours

    Apple’s iOS 26 requires kids to get parental permission to text new numbers

    Google will reduce battery life for some Pixel 6a phones to prevent overheating

    More of what you love

    OpenAI adds the o3-pro model to ChatGPT today

    Popular Posts

    Watch Muse debut heavy new single ‘Unravelling’ as they kick off European tour in Helsinki

    Spotify, Discord, Snapchat and more were down for hours

    Why John Stewart Bell has been haunting quantum mechanics for decades

    Sen. Alex Padilla handcuffed at DHS press conference: Full video

    This Black Literary and Cultural Institution Turns 100

    Trump administration tells 500,000 immigrants to ‘self-deport’

    Categories
    • Books (1,376)
    • Business (1,875)
    • Events (16)
    • Film (823)
    • LifeStyle (1,831)
    • Music (1,681)
    • Politics (1,230)
    • Science (1,672)
    • Technology (1,616)
    • Television (1,737)
    • Uncategorized (33)
    • US News (1,727)
    Archives
    Useful Links
    • Contact
    • About
    • Amazon Disclaimer
    • DMCA / Copyrights Disclaimer
    • Privacy Policy
    • Terms and Conditions
    Facebook X (Twitter) Instagram YouTube TikTok
    © 2025 New York Daily News Online. All rights reserved. All articles, images, product names, logos, and brands are property of their respective owners. All company, product and service names used in this website are for identification purposes only. Use of these names, logos, and brands does not imply endorsement unless specified. By using this site, you agree to the Terms of Use and Privacy Policy.

    Type above and press Enter to search. Press Esc to cancel.